Question: What are CTA buttons?

  • Updated

Call-to-Action (CTA) invites the recipient to perform a certain action. A well-executed Call-to-Action can increase the click-through rate of a newsletter. The expression Call-to-Action button is often used because usually they are separately designed buttons that are clearly defined from the background.

Was this article helpful?

0 out of 0 found this helpful



Article is closed for comments.