Adding and deleting templates

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You can create and modify templates through Settings page, if you have the needed user rights. However, keep in mind that modifying the templates requires advanced technical know-how about how different email clients function. Making changes to the source code easily breaks the functionality of the templates. We charge by our hourly rates for possible repairs. The safest and easiest way is to ask changes directly from us. Contact our sales team.

When modifying a template, you usually mainly modify sections and images that will be repeated in all your newsletters. This could be your company's logo, for example. Other image and text modifications should be done through draft templates so they don't affect all your newsletters. 

A new template is created by selecting Create a new template.


Type the template name into the popup window and choose the template type. Press Create a new template which opens the page you can see in the picture below.


The system asks for the following information when adding a template

Default template
You can set the most used template as the default template. 

Template name
Name the template. The name will not appear in the sent message.

Email subject
The email subject is shown in the subject field of the delivered email.

Choose the site that is shown on the delivered email as the archive and unsubscription links, for example.

Recipient lists
Choose the recipient lists which are selected as default when sending a message.

Compose message
You can compose a template that allows you to send a web page as a newsletter. 

Template visibility
The template can be hidden from the Send Message page.

Automatic plaintext
You can choose to have the plaintext version created automatically. If automatic plaintext is selected, the text version cannot be modified.

Preheader is a text that is shown after the headline in the email client's preview. Preheader is one of the three things that a subscriber first sees about your message. Choose if you want a preheader in the template or not.


The sender will appear along with the sender's email address in the delivered email.

Sender's email address and reply-to address
The sender's email will appear as the sender in all of the delivered emails. Reply-to address is an address where all the possible customer replies will be directed.

In order to avoid the sender's email filling with autoresponses, like out of office messages, there are two options:

  1. If you want to go through the autoresponses, a separate email address where these autoresponses are directed should be created for them.
  2. If there is no need to go through the autoresponses, they can be directed to a made-up email address. A made-up address should have a connection with your domain, like, for example. This address is written in the Sender's email field.

A separate reply-to email address should be created for the customers' possible replies. The reply-to address can now also be saved to LianaMailer so that it's always ready when you're using the same template. Contact our support team and we'll save the address you want in the template settings. You can also determine the reply-to address yourself but then the address must be given every time with a new delivery. 

Images as link
Tick this box if you want the images of an HTML format message to be sent as links. Otherwise, all the images are sent as attachments and the recipient sees them in the email. We suggest this setting is on if your email contains a lot of images.

Tracking settings
Choose the default for what information is tracked in the delivery. Track link clicks monitors the clicking of links in the message and Track message opens the opening of the message. With Custom tracking, you can add your own tracking variables into links.

Inline styles
CSS style settings are incorporated into the email's HTML which improves the style functions in some email clients. We suggest this setting is enabled.

Remove recipients who have received a message after
Remove recipients who have received a newsletter from you after the selected date.

Add this newsletter to RSS feed
This lets you determine which RSS feed do you want to send the template's messages. This selection can be modified in the delivery stage.

Display this newsletter in selected archives
This lets you determine if you want the template's messages to be archived on the archive page. This selection can be modified in the delivery stage.

Allow empty condition blocks
Normally newsletter is not sent to a subscriber when default contents of conditional blocks have been disabled and none of the rules of the conditional blocks apply to the subscriber.

Finally, press Save.


The source code and text versions can be modified from the HTML Template and Plaintext Template tabs.

Deleting templates

A template is deleted by selecting the template from the list and clicking the Delete template icon on the toolbar.

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